Premcar announces collaboration with Mitsubishi Motors Australia

PRESS RELEASE Melbourne, Australia | 9 April 2026 – Australian firm Premcar has officially confirmed its latest carmaker collaboration. The leading new-vehicle engineering and secondary manufacturing specialist today announced it is working with Mitsubishi Motors Australia, the Japanese automaker’s official local importer and distributor. The newly announced Mitsubishi Triton Raider is Premcar’s first new-vehicle enhancement […]
30 years of Premcar: Branding

Premcar turns 30 in 2026. To celebrate, we’re sharing some of our carmaking knowledge. This time, it’s about branding. Carmaking is easy, right? Design the car, make the car, market the car, sell the car. Correct? Sort of, but not quite. Car enthusiasts and industry veterans can name plenty of great cars that were […]
30 years of Premcar: Value

Premcar turns 30 in 2026. To celebrate, we’re sharing some of our carmaking knowledge. This time, it’s about value. The carmaker asks, ‘will customers want to buy it, is it profitable, and will it enhance our brand?’ The dealership asks, ‘will customers want to buy it, is it profitable, and will it be easy […]
30 years of Premcar: Design Thinking

Premcar turns 30 in 2026. To celebrate, we’re sharing some of our knowledge. This time, it’s about Design Thinking. Last week I mentioned Raymond Loewy’s MAYA design principle. I’ll now touch on Premcar’s specific design approach. Whether it’s to do with aesthetics or complex mechanical design, there’s always a potential pitfall waiting. And it’s […]
30 years of Premcar: MAYA

Premcar turns 30 in 2026. To celebrate, we’re sharing some of our knowledge. This time, it’s about a key design principle. Read a new-car review today and you’ll likely find strong opinions about in-cabin technologies. This is the high-tech stuff inside the car that occupants interact with. Things like touchscreen-controlled infotainment systems. One advancement […]
Nissan launches new Navara range with Premcar suspension

Nissan has launched its new, fifth-generation Navara pick-up range. All model grades come equipped with three distinct Premcar-developed suspension calibrations, each one engineered around real-world use cases for buyers. CLICK HERE TO READ THE PRESS KIT from Nissan About Premcar: Premcar Pty Ltd is a leading Australian vehicle engineering business that specialises in the […]
30 years of Premcar: Resilience

Premcar turns 30 in 2026. To celebrate, we’re sharing some of our knowledge. This time, it’s about resilience. If you follow motorsport you’ll know about the 24 Hours of Le Mans. It’s one of the most challenging endurance races on the annual calendar. It’s also the most prestigious endurance race, having been won by […]
30 years of Premcar: Know-how

Premcar turns 30 in 2026. To celebrate, we’re sharing some of our knowledge. This time, it’s about know-how. Some years ago, a former boss of mine was asked to host a study tour for some overseas colleagues. They came to Australia to discover how our division operated. Their goal was to take home valuable […]
30 years of Premcar: Partnerships

Premcar turns 30 in 2026. To celebrate, we’re sharing some of our experience. To kick off, let’s talk about partnerships. There’s a great scene in the HBO TV series ‘Game of Thrones’. Robert Baratheon, the King of the Seven Kingdoms, asks Queen Cersei Lannister a simple question. “Which is the bigger number? Five, or […]
VIDEO: Nissan Patrol Warrior vs Ford Ranger Raptor

Carsales.com.au puts the Nissan Patrol WARRIOR up against the Ford Ranger Raptor. “There are very good reasons to buy a 2026 Nissan Patrol Warrior. If you need to carry lots of people or tow masses of weight, it’s the only suitable option here but you still have excellent on-road comfort, exceptional off-road capability and a growling […]