A grain of truth from Las Vegas
And how enormous green monsters announced the future of autonomous driving some years ago. Self-driving vehicles aren’t new, and Tesla wasn’t the first to offer them. Agriculture has had them for years. Yes, farming. Not Silicon Valley. John Deere, the famous green symbol of American rural life, implemented precision self-driving some 20 years before […]
The powerful marketing tool new brands are using
New brands entering Australia’s new-car market are doing solid trade. Many of them have woken up to the sales power locally tuned suspension and ADAS systems can create. And their cars are often cheaper. But it’s not just lower prices in a cost-of-living crisis making them attractive. Some of these new brands are now more […]
Why are new car brands from China so competitive?
One automotive industry question popped up time and again in 2024: ‘How have the new car brands from China become so competitive, so quickly?’ There are plenty of answers. Strong product appeal, heavy home-government subsidies, and the sheer economic scale of their operations are just some of them. Unfortunately for the ‘legacy’ car brands they’re competing against […]
VIDEO: How the Nissan Warrior range is created in Australia, for Australia
Join Premcar CEO Bernie Quinn as he shows you how the Premcar-enhanced Nissan Warrior range is engineered and secondary manufactured in Australia, for Australia. Click here to WATCH THE VIDEO. About Premcar: Premcar Pty Ltd is a leading Australian vehicle engineering business that specialises in the automotive, defence and aerospace industries. For more […]
VIDEO: CarSauce visits Premcar’s new-vehicle assembly lines in Australia
Popular automotive publication CarSauce.com recently visited Premcar’s new-vehicle assembly lines in Melbourne, Australia. “Is car manufacturing dead in Australia? No. In fact, car manufacturing is actually on the rise.” – Matt Brand, CarSauce.com CLICK HERE TO WATCH THE VIDEO at the CarSauce.com YouTube channel About Premcar: Premcar Pty Ltd is a leading Australian vehicle […]
REVIEW: FleetAutoNews.com.au tests the Nissan Patrol Warrior by Premcar
Leading fleet publication FleetAutoNews.com.au says the Nissan Patrol Warrior by Premcar is “everything you’ve dreamed of in a rugged, high-performance SUV,” adding: “The Nissan Patrol Warrior isn’t just a car—it’s a statement. It’s a celebration of Australian engineering, rugged capability, and modern comfort, all wrapped up in one incredible package.” – FleetAutoNews CLICK HERE […]
REVIEW: OnLineAuto.com.au tests the Nissan Patrol Warrior by Premcar
Australian publication OnLineAuto.com.au has awarded the Nissan Patrol Warrior by Premcar a score of 9 / 10 in its latest review. “As a complete package, the Patrol Ti Warrior is fantastic. It’s incredibly comfortable on a cross-country adventure and a brute of an off-roader that will tow the moon straight out of space.” – Alexi […]
Japanese carmakers have a secret ingredient
It’s the C-word that makes good carmakers great. I’ve been in Japan this week for business. What a country. Trains that run to-the-second. Architecture you won’t find elsewhere. And enough lights at night to make Edison faint. Every visit to Japan reminds me it’s the home of global carmaking. Germany invented the car, America invented […]
ARTICLE: TheAutoExec.com interviews Premcar CEO Bernie Quinn
Mike Sinclair from theautoexec.com discusses how Premcar is creating huge new sales opportunities for global automakers while advancing Australia’s carmaking industry. “We can define what Australian consumers want in their vehicles, then create a product specification in an agile, low-cost, and low-investment way to meet that demand. Then, we handle product development, manufacturing, and after-sales. […]
VIDEO: The Patrol Legacy – From off-road legend to the ultimate WARRIOR
Join Premcar CEO Bernie Quinn as he takes you through The Patrol Legacy – From off-road legend to the ultimate WARRIOR. Click here to WATCH THE VIDEO. About Premcar: Premcar Pty Ltd is a leading Australian vehicle engineering business that specialises in the automotive, defence and aerospace industries. For more than 25 years, global […]
