VIDEO: Nissan Patrol Warrior by Premcar

Discover how the Nissan Patrol Warrior by Premcar is developed and secondary manufactured in Australia. CLICK HERE TO WATCH THE VIDEO on YouTube About Premcar: Premcar Pty Ltd is a leading Australian vehicle engineering business that specialises in the automotive, defence and aerospace industries. For more than 25 years, global car-makers have made Premcar their […]
How Some New-Car Importers Are Winning More Customers With ADAS Tuning

Media reports of poorly tuned ADAS safety features are alarming. Some car brands are listening and taking the right steps. Here’s a conversation I had with a friend on the weekend. Him: When did stability control become mandatory in new cars? Me: In Australia? 2011. Him: I felt it go off in my < …. […]
How Some New-Car Importers Are Winning More Customers With Suspension Tuning

Certain car brands are using product localisation to boost their sales. This is how Premcar achieves it for them with suspension and handling enhancements. Selling new cars is intensely competitive and Australia is Exhibit A. 60-plus new-car brands. Almost 400 models. All for a market of ‘only’ about 1.1 million sales a year. The US […]
ANNOUNCEMENT: Premcar appoints Craig Clarke as Chief Operating Officer

Melbourne, Australia | 6 March 2024 – Leading Australian new-vehicle engineering and manufacturing firm Premcar today announced the appointment of experienced automotive industry executive Craig Clarke as its Chief Operating Officer (COO). Clarke has been assigned to lead and manage Premcar’s total engineering and manufacturing operations across the company’s two vehicle development and assembly sites […]
This assessment of Australia’s new-car market is sobering – but there are solutions

All Australian OEM new-car importers and retailers should read this – and take action. Pitcher Partners is an independent Australian accounting and business advisory. The firm recently published its assessment of Australia’s new car market for 2024 and beyond in a report titled “Moving from sunset to sunrise: What are the top 10 automotive challenges […]
How OEM new-car importers and retailers can beat today’s business conditions

If you’re an Australian OEM new-car importer or retailer, business is getting tougher. Here’s an effective way you can get ahead. Competition in Australia’s new-car market is intensifying. New-car stock levels are returning to pre-pandemic levels. Newer car brands, many from China, are earning unexpected market shares. And a growing cost-of-living crisis is making […]
ARTICLE: Premcar in Manufacturers’ Monthly magazine

Bernie Quinn: “Car manufacturers come to us as they often have special needs which they cannot meet with their own resources. “It is not simply that we have technical capabilities beyond theirs, it’s because we have the ability to meet a specific niche or a quick change in the market. “These manufacturers look so far […]
ARTICLE: Nissan Navara PRO-4X Warrior in PSnews.com.au

Leading Automotive Journalist and Road Tester Paul Gover assesses the award-winning Nissan Navara Warrior by Premcar. “Warrior is the code word for goodness and greatness in Nissan showrooms.” — Paul Gover, PSnews.com.au CLICK HERE TO READ THE ARTICLE on the PSnews.com.au website About Premcar – Premcar Pty Ltd is a leading Australian vehicle engineering […]
ARTICLE: Nissan Navara PRO-4X Warrior in cars4starters.com.au

Highly experienced motoring journalist Derek Ogden road tests the award-winning Nissan Navara Warrior by Premcar. His summary is simple: What we like: Fettled by Premcar Premium practicality Aggressive new exterior 360-degree ‘shield’ CLICK HERE TO READ THE ARTICLE on the cars4starters website About Premcar – Premcar Pty Ltd is a leading Australian vehicle engineering […]
ARTICLE: Premcar in Manufacturing Outlook magazine

Manufacturing Outlook Magazine discusses how Premcar is spearheading Australia’s car industry. “Today, major carmakers of all sizes commission the company for almost everything. From developing entire new-vehicle platforms to enhancing a model series for a new buying audience to tuning a new car model’s steering and handling, Premcar does it all.” — Thomas Arnold / […]