Getting it right from launch

The car industry proves first impressions usually last but it’s never too late to start over. The Nissan Navara PRO-4X WARRIOR by Premcar has just won 4×4 Australia’s Best Adventure 4WD in this year’s 4×4 Ute of the Year Awards. 4×4 Australia said, “The fact that the Warrior performed so well against newer and larger […]
ARTICLE: Back Australia and Carmaking

News Corp’s Back Australia campaign is all about celebrating Aussie ingenuity and building a prosperous future. In this instalment, News Corp Motoring’s David McCowen shows how long-standing automakers like Premcar have powered on to higher roads since the end of the Falcon and Commodore. CLICK HERE TO READ THE ARTICLE at News Corp Motoring. […]
Size matters if you’re a carmaker

How big does an automaker need to be to survive the car industry’s current upheaval? I have never seen the new car market in such a volatile state. Some brands are managing rapid growth, others rapid contraction. Recent VFACTS sales figures show some car brands’ year-on-year sales results in Australia are down anywhere from 10 […]
ARTICLE: Australian car manufacturing could and should return

Premcar’s CEO and Engineering Director Bernie Quinn: “It wouldn’t be easy. But is it possible? A hundred per cent, yes.” CLICK HERE TO READ THE ARTICLE at CarExpert.com.au About Premcar: Premcar Pty Ltd is a leading Australian vehicle engineering business that specialises in the automotive, defence and aerospace industries. For more than 25 […]
Japanese carmakers have a secret ingredient

It’s the C-word that makes good carmakers great. When I travel to Japan for business I always think, “What a country.” Trains that run to-the-second. Architecture you won’t find elsewhere. And enough night-time lights to make Edison faint. Every visit to Japan reminds me it’s the home of global carmaking. Germany invented the car, America […]
Two of the secrets inside Premcar-enhanced new cars

Together, they are part of the answer to ‘how do they do it?’ We get asked this question a lot. Customers, journalists, new-car dealers; they all ask it. But it’s only when you dig into the ‘how’ and ‘why’ of something do you realise the ‘what’ that makes it work. This is certainly true with […]