Technical partnerships and people

The right people and the right people dynamics can unlock major success for an automaker’s new-car programs.
Getting it right from launch

The car industry proves first impressions usually last but it’s never too late to start over. The Nissan Navara PRO-4X WARRIOR by Premcar has just won 4×4 Australia’s Best Adventure 4WD in this year’s 4×4 Ute of the Year Awards. 4×4 Australia said, “The fact that the Warrior performed so well against newer and larger […]
This is Australia’s new new-car industry

We’re quietly powering on. Australia’s car industry ended in 2017. That’s many people’s understanding after Ford, GM-Holden and Toyota assembled their last new cars in Victoria and South Australia. Like all icebergs, much of Australia’s car industry lay hidden under the surface at that time. A vast network of supply-chain companies fed these big automakers […]