How Some New-Car Importers Are Winning More Customers With Suspension Tuning

Certain car brands are using product localisation to boost their sales. This is how Premcar achieves it for them with suspension and handling enhancements. Selling new cars is intensely competitive and Australia is Exhibit A. 60-plus new-car brands. Almost 400 models. All for a market of ‘only’ about 1.1 million sales a year. The US […]
ARTICLE: Premcar in Manufacturers’ Monthly magazine

Bernie Quinn: “Car manufacturers come to us as they often have special needs which they cannot meet with their own resources. “It is not simply that we have technical capabilities beyond theirs, it’s because we have the ability to meet a specific niche or a quick change in the market. “These manufacturers look so far […]
CASE STUDY – Enhanced

We often get asked about the new car enhancement programs we develop and build for global carmakers and official new-vehicle importers. Here’s an ENHANCED case study. The official new-vehicle importer in this case study is a brand that builds and sells new vehicles in an array of market segments. Bernie Quinn, Engineering Director and […]